Moses is afraid to go to Pharaoh, the most powerful man of the time.
G-d tells him “Bo el Pharaoh!” (Exodus 10:1) literally come to Pharaoh.
Why come and not GO?
Bo is spelled with two Hebrew letters: Bet and Aleph. Bet represents Bitachon trust in G-d and Aleph represents Emunah, belief in G-d.
With trust and belief in a Higher Power one is ready to stand before any Pharaoh unintimidated and undeterred.
Rabbi Mendel (Menachem) Bluming leads the Chabad Shul in Potomac, Maryland since 2003.